So, you’ve posted a series of videos online via various outlets. To date, several of them have received hundreds, maybe even thousands of views. Great, right? Sure, it is! But now that you’ve got their attention, how do you duplicate that success?
People come from all walks of life and opinions differ. Nothing new to be sure, but never more apparent than right now. Today, no matter our choice of candidate, political party, or point of view, the divisive lines blur significantly when it comes to the single thing we can all agree upon - the environment.
Right now, there's no escaping the political swirl that surrounds everything we see, do and feel. From the newsstands, to the newsroom, to the streets and beyond, it's all about what's next for America and for each of us, as individuals. Our status quo has become a rocky, tenuous landscape of contradiction and mixed messages seeded with words of hope and encouragement derived from the most unexpected places, and this week's most buzzed-about call for change is no exception - the world of advertising.
Talk about smart advertising. Changing the advertising landscape, Artificial Intelligence Advertising leverages technology, brand marketing and machine knowledge, along with gathered user interaction to create next-level options for companies who want to not only reach their audience in new and more creative ways, but also get to know their behaviors (and manipulate them) on a more intimate level.
Music, no matter the genre, culture, location or avenue, reigns supreme as the single most consumed entertainment medium in the world. Since radio’s infancy, music, news and all things broadcast have had a lifelong companion: Advertising.
This post was originally published on Little Black Book Online.
From high-school band mates to business partners, Brian Atton and Jay Brooks have harnessed the perfect blend of technical know-how and creative thinking to form a company that has revolutionized the media sharing landscape. Through their creation, Simian, a video-sharing and collaboration platform and industry tech toolkit, they’ve pioneered numerous features so successful that they’ve now been adopted across the industry as standard practice. The duo reveal the story behind the company’s evolution from service provider to creative partner.
In the final installment of The VR Download, our four-part follow-up series to the launch of our complete 360º/VR Support Solution, we take one last look at the current state of 360º/VR Video through the eyes of visionary and industry trailblazer, Jonathan Yaniv, Co-Owner of Whiteboard Pictures.
Editing. The art of bringing storytelling, both simple and highly complex to life. An art form where the innate knack for creative cohesion and a gift of great vision are paramount. What makes an editor a true artist in their field? What drives these visionaries to do what they do and what do the companies that rely on their skills look for when choosing the perfect editor for a project?
Topics: Post Production
With ever-expanding media libraries and satellite teams and employees around the globe, Cloud storage options like Dropbox and Box are must-have add-ons for most of today’s high-output creative companies. In a recent Simian client poll, an overwhelming 80% sited a Dropbox and Box integration as their #1 get and with 61% of creatives working outside the office at least part of the time, the need for the ability to work on-the-go is key.
Welcome to part three of Simian’s four-part follow-up series to the launch of our complete 360º/VR Support offering. Designed to expose the inside track from the experts on what’s next for 360º/VR Video, The Simian VR Download takes a closer look at the current challenges and potential solutions on the horizon.